Digital finance


Fundamentals of digital entrepreneurship

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Training Dream

In today's digital age, data is a valuable asset for every organization, including Micro, Small, and Medium Enterprises (MSMEs). However, with the increasing reliance on technology, the risk of cyber threats and data breaches has never been higher.

Our training course, "Keep Your Data Safe: Cybersecurity for MSMEs," is specifically designed to empower MSME owners, managers, and employees with the knowledge and skills needed to protect their valuable data and sensitive information.

"Digital Tools for MSMEs Business Planning." is a comprehensive course designed to equip you with the essential knowledge and skills to harness the power of digital tools for effective business planning within the context of Micro, Small, and Medium-sized Enterprises (MSMEs). The course has 3 units, each one focusing on different aspects concerning planning your business using digital tools.

MSMEs' Design Thinking training program spans three modules, progressively advancing from EQF levels 3 to 5. Module 1 introduces the core principles and processes of Design Thinking; Module 2 focuses on ideation and prototyping techniques, and Module 3 delves into implementation and impact on business innovation. The program integrates specific competencies from DigComp 2.1 and EntreComp, equipping participants with digital literacy and an entrepreneurial mindset. These modules empower MSME professionals to harness the creative problem-solving potential of Design Thinking for tangible business growth and innovation.

This module will focus on helping MSMEs develop effective digital marketing strategies to enhance their online presence. It covers topics such as social media marketing, search engine optimization (SEO), content marketing, and online advertising. By mastering these skills, MSMEs can improve their visibility, attract more customers, and drive business growth.

This module starts with a unit concerning the exploration of the innovation as a catalyst for digital transformation in MSMEs, by showing the mindset and strategies needed to foster a culture of innovation, adapt to disruptive technologies, and drive organisational change management towards digital resilience. In the unit 2, innovative digital solutions will be introduced in their potential for the optimisation of business processes and creation of competitive advantages in the digital landscape. More focus on the implementation of these innovative solutions for business growth will be discovered in the unit 3 through practical approaches and presentation of related challenges and best practices.

From understanding the EU budget landscape, MFF, NextGenerationEU, and EU programme dynamics, to navigating the project lifecycle for the idea-to-proposal process, this course equips you with the knowledge to tap into funding for upskilling, reskilling, and enhancing business competitiveness. Explore the overview of the EU funding opportunities and the nuances of proposal development, submission processes, and project evaluation, mastering strategies for success and resilience in the dynamic EU funding ecosystem.

The DFM focuses on leveraging technology to streamline financial processes. It covers automated budgeting, real-time expense tracking, and integration with bank accounts for accurate categorization. Participants learn to harness digital tools for efficient financial planning, ensuring informed decision-making and improved overall financial health.